Magazines are meant to catch our attention, which is why they are placed near check out counters where our eyes tend to wander while we impatiently wait for our turn to pay for our groceries. Usually, most magazines attract our attention by using bold colors, beautiful close up portraits of famous people, and overcrowded notifications that tend to cover up the subject of the cover. Therefore, the challenge needed to be conquered was to design a magazine that embraces the cover image instead of overlapping it with notifications. Thus, a picture of a strong female suits the cover of a health magazine. On top of that, her eyes gazes beyond the page and into the viewers’ eyes. Geometric shapes are also vital to the design in order to draw attention to the viewers. The intro page of the article uses a bright color to engage the readers while the article has various pastel shapes to wrap the pictures and quotes together. Every page of the magazine is different but they all have a unified look.
Project for Type and Design Class Kansas State University Spring 2017
Applications used: InDesign
This design focuses on hierarchy, scale, activating negative space, type image relationships, expressive typography, flow and ease of reading etc.